The use of website grader is popular with digital marketers and small business owners. Following front-end industry standards is one thing, but creating a well-optimized website is another. It is only the beginning and will not get you very far.
Your website’s back-end needs to be optimized to give you the best chances of ranking high, which means knowing what’s going on there is vital. You will get a better perspective of your website when you use this tool.
What is a website grader tool?
A website grader tool does what it says. Using a grading scale, it grades the health or performance of your website based on its functional properties and composition. Low numbers indicate poorer health of your website.
Website graders use grading scales to evaluate the overall health and performance of a website. Besides evaluating various properties and elements of the site, it also analyzes key aspects such as speed, mobile friendliness, SEO, and security. The tool identifies strengths and weaknesses of a site and offers actionable insights.
Website graders indicate areas that need attention and may affect the site’s functionality and visibility if they receive low scores. Taking care of these areas will improve a website’s efficiency, user engagement, and search engine rankings. By using a website grader tool, you can ensure that your website meets the latest standards and delivers optimal performance, and maintain a competitive online presence.
What does a website grader do?
This tool performs a quick audit of your website. The website grader tool crawls your site in seconds and gives you a heads up on what may be hampering your search engine ranking.
You can grade websites with several tools. Technical information overload is more prevalent in some. There are also some that are too basic to help you improve your website.
With the website grader tool, you get both. Your website is graded from 0-100 in four different areas, followed by a detailed report that is simple and easy to read.
Website grader evaluates:
- Performance
- Accessibility
- Best practices
- SEO
This tool is pretty self-explanatory, right? Detailed information about items that failed or passed the audit can be found below these results.
Rankings can be boosted with website grader tools. In seconds, it finds cracks in the operation of your website that you have never seen yourself.
It gets right to the point with this tool. Google rankings can be hurt by “minor” issues – even though they seem easy to fix, which is great – but these “minor” issues can have serious repercussions.
What do you need to know about your website grader report?
When you get your website grader report, what do you do? Here’s a rough roadmap:
1. Analyze
Check your website grader report to see what major performance issues you have. What are the main issues hurting your site’s effectiveness? As you progress along the roadmap, you can prioritize your efforts.
2. Assess industry standards
The true measure of your website’s performance sometimes depends on your industry. Even a good average score in an industry where others score poorly can place you at the top of your field – but you should always aim higher. You never know what future Google algorithm changes may do to your rankings if you settle for mediocrity. Maintaining competitiveness means comparing your performance against industry standards.
3. Share your findings
Sharing your findings with the organization after reviewing and summarizing the main performance issues is important. Make sure everyone understands the current situation and contributes.
4. Set priorities
Creating an action plan for improving your website grader score is next. There are already prioritized recommendations within some sub-scores of the website grader. Address the issues in order of priority using these insights.
5. Take responsibility and implement
Clear responsibility must be established for each issue to ensure traction. Identify the most relevant stakeholders and assign them the responsibility for fixing the issue.
6. Re-test
Running your website through the website grader again after addressing the high-priority issues is helpful. You can see how your fixes affect the overall score. Additionally, you may discover new issues. And so it goes! Testing your website’s performance after a major change, such as a migration, redesign, or as part of SEO or web accessibility improvements, is also recommended.
Why is Website Grading important?
Websites do so much more than attract visitors in 2021.
It provides prospects with information about your offering and pricing. Booking a meeting with them.
A knowledge base or chatbot on your website answers questions about your products and services.
A website shares the culture and open positions of your company.
List goes on…
Websites are really freaking important! In today’s world, 86% of people search online. First impressions, primary spokesperson, inbound sales team round-the-clock – your website is everything. Your business relies on it.
Business websites are a huge investment. Sixty-three percent of marketers said they were upgrading their websites in the coming year.
Upgrading your site requires:
- Pages speed, load time, requests, and size
- A content plugin, meta descriptions, and descriptive links are all essential for SEO
- Mobile-friendly, legible font size, and tap targets
- SSL/JavaScript security
Conclusion of website grader:
The grade you give your website can help you improve its quality for crawlers and visitors. In addition, you’ll be taught specialized SEO components so that you can hopefully avoid such problems.
1-2 times a year, a website grader tool is recommended for auditing your website. Keeping your Google standing healthy will help. Managing issues when they arise is also possible. If you believe you are doing everything right but aren’t generating traffic, this can help. For more information relevant to website grading visit magiclogix.com.
