The Magic Logix Theories hub is your go-to source for expert insights and forward-thinking digital marketing strategies. From foundational concepts like push vs. pull marketing to cutting-edge topics such as AI in marketing and SEO best practices, our thought leadership content is designed to help businesses understand what works in today’s digital landscape and why. Dive into proven theories that blend data, technology, and creativity to elevate your online presence and fuel measurable growth.

Think of marketing intelligence as your company's live, in-car navigation system for the marketplace. It’s the continuous work of gathering and analyzing data from every

"Digital transformation" isn't some scary, corporate buzzword meant only for the Fortune 500 crowd. At its core, it’s about using today's technology to work smarter,

When you're digging into your marketing analytics, you'll constantly run into two terms: views and impressions. They sound similar, but they tell you completely different

In the simplest terms, Instagram impressions are the total number of times your content pops up on someone's screen. That’s it. If a single person

Customer journey analytics is all about connecting the dots. It’s the process of tracking and analyzing every single interaction a customer has with your business

Before you even think about searching for an SEO company, the most important work has to happen in-house. A successful partnership is built on a

Trying to write a marketing plan from scratch can feel like staring at a blank page. What comes first? How do you connect big ideas

Brand positioning is the art and science of carving out a unique spot for your brand in the minds of your customers. It's about deliberately

In the crowded B2B landscape, a generic LinkedIn ad is just expensive noise. The difference between a campaign that burns cash and one that builds

For agencies, marketing automation is all about using smart software to handle repetitive marketing jobs. Think of it as the key to streamlining workflows, boosting