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Break the Virtual Mold: Craft an Innovative Approach to Digital Marketing

Digital marketing, despite its innovation-focused name, can become monotonous. It’s easy for companies to fall into a rut: They recycle the same marketing strategies, simply for the sake of being able to do something easy and guaranteed to create an…

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Social Media Do’s and Don’ts Infographic

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How to Use Twitter for Businesses

Twitter for Business

In this quickly changing world of ours, what was once done with a letter and some postage is now done by social media.  What once took weeks to send, can now be done instantly with the push of a…

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Mixed Feelings About Ads on Twitter

There are several reasons why the recent unveiling of Twitter’s new advertising model has me conflicted in the worst way. The professional marketer in me drools at all the ways its estimated 75 million users can be sliced, diced and…

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