• February 25

    Want people to recognize you on Facebook? Be Consistent With Branding!  Images are an excellent way to create consistency for your brand; they portray a consistent image between all your online properties. The right images boost interaction and create awareness for your business. It’s no secret that some of the best Websites, Facebook, and Instagram […]

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  • February 9
    conversion rates

    What is conversion rate?  In electronic commerce, conversion marketing is the act of converting site visitors into paying customers. Many sites may consider a “conversion” to be some sort of result other than a sale.  One example of a conversion event other than a sale is if a customer were to abandon an online shopping […]

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  • January 30
    Big Game

    According to data from ad-tracking research firm Kantar Media, the average rate for a 30-second spot during the Big Game has increased 75% over the past decade and totaled $4.2 million in 2014. If you’re like most businesses, you don’t have 4 Million to throw down the drain like GoDaddy. Therefore, you’ll need to get […]

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  • January 29

    The age of the smartphone is well underway and these days there’s an app for everything, so why not the grocery store?  One of the greatest benefits of smart devices is their GPS abilities, which are already in use to do a number of tasks, from everyday navigation, location services individual apps, cataloging photos geographically, […]

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  • January 28
    Web of Things

    The Web of Things – An Overview As more and more of the objects, or “things” we interact with in daily life become “smart”–that is, having internet connectivity and computing capability–we see the rise of what has been termed the “Internet of Things.” Put simply, the Internet of Things is the name for the rapidly […]

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