Dancing with the Stars

You need to go beyond your website to maximize the return on your Internet marketing investment. The problem is you are new to the party and haven't learned the dance yet. This is not surprising as the music keeps changing. Magic Logix is on the dance floor every day, keeping in step with new releases.

How do you allocate your Internet marketing budget? You need a strategic plan with measurable objectives and estimates of success with a tactical plan to allocate resources and deliver results. To do this, there are many questions to answer.

• Who is going to write the blog? Do we use in-house talent or outsource it? How frequently do we need blog entries?
• What is the social-networking plan?
• When will search-engine optimization put us on the first page?
• Where should pay-per-click ads go?
• Why should we try viral marketing?
• How many e-mail campaigns do we run this year?
• Can we offer something to encourage visitors to opt in?
• Are we able to estimate the payoffs and measure the results?

Should you get help figuring all this out? The Magic Logix team partners many clients in your position. Let Magic Logix welcome you to the party, teach you the steps, and make you the star of the dance.