Magic Logix Newsletter

August 2011 Edition

ColourMe Website Launch

Magic Logix custom designed, developed and launched an optimized Magento e-commerce site for ColourMe on Saturday, July 23rd. ColourMe is an online boutique offering a vast array of fashion accessories that are uniquely merchandised by color, including bracelets, necklaces, rings, earrings, handbags, clutches, wallet, watches, belts, scarves and hair accessories. The website allows shoppers to navigate the vast product assortment with ease, offering the options of "Shop by Colour" and "Latest Trends". Having taken every detail into great consideration, from the intuitive navigation and flawless aesthetic to prompt shipping and 24-hour customer service, the site is geared towards offering a seamless shopping experience for the customer. Read more!


INJAZ Lebanon

INJAZ Lebanon's Fifth National Competition for Young Entrepreneurs

Hassan Bawab, Founder and CEO of Magic Logix, will be a guest speaker and presenter at INJAZ Lebanon’s Fifth National Competition for Young Entrepreneurs. Eleven student companies from all over Lebanon will compete for the title of “Best Company of the Year.” The panel of judges will include Dr. Raed Charafeddine (First Vice-Governor, Banque du Liban), along with other prominent Lebanese business leaders. Part of the day will be dedicated for guest speakers (entrepreneurs and achievers) to come and share their experiences and achievements as an entrepreneur with the students and audience. Read more!


Social Media Workshop

Social Media Workshop at the 2011 Government Procurement Conference

Magic Logix will be presenting a social media workshop at the 2011 Government Procurement Conference on Wednesday, August 10, 2011 at the Arlington Convention Center. The workshop will take place in Room M-1, and will be presented at both 9:15 AM and 3:00 PM. The social media workshop will be presented by Magic Logix’s Founder and CEO, Hassan Bawab. The workshop is geared towards teaching small businesses how to leverage the power of social technologies such as Facebook, LinkedIn, Twitter and YouTube in the government contracting sector. Read more!


Where's Magi Contest

Where's Magi Contest Launch

Magic Logix will launch an online contest for the creative community today, August 1st, 2011. The contest will call for submissions of individuals with Magi, the Magic Logix mascot. Online submission for the contest will be launched via the Magic Logix Facebook Page. Upon receiving all entries, qualifying images will be uploaded to our Facebook album titled "Where Is Magi Contest". The best and most creative pictures will be selected based on the number of Likes that it receives and votes from the Magic Logix panel of judges.  The selected winner will be awarded with an Android 2.0 Tablet PC. Read more!


Magic Logix Facebook NBA Finals Contes

Magic Logix Facebook NBA Finals Contest

Congratulations to Drew Fort, the winner of our 2011 NBA Finals Contest, for correctly predicting the Dallas Maverick’s NBA Finals victory! Drew was awarded with Dirk Nowitski’s official NBA jersey.


Google+ Project: The Basics of Everyday Interactions and Conversations

Who do people share the most information with? Of course people share information with their closest friends and family members – the people whose opinion they value the most. I may see a billboard for a local doctor but I am more likely to ask my brother or best friend for a recommendation before even trusting an advertisement. It all starts with building relationships and trust, then based off that trust, we dig deeper to share our opinions and suggestions. The Google+ project illustrates the value in gaining information from close groups, or what Google refers to as “circles”, in order to formulate an opinion or try something new… Read more


Market Research:

Market Research

  • 300,000,000 Twitter users as of May 2011, up from 200 million in February (Source: Twopcharts)
  • 79,000,000 users for professional social network LinkedIn as of March 2011 (Source: comScore)
  • 1,000,000 Facebook Fans bring in an average of 826 Likes and 309 comments per post (Source:Simplify360)
  • 40% of companies measure social media performance on a quarterly or annual basis (Source: Hypatia Research)
  • 3 billion views per day on YouTube, a 50% increase over last year (Source: YouTube)
  • 56% of all shared content on the Web is shared via Facebook, an 11% increase from August 2010 (Source: ShareThis)
  • $31.3 billion is expected to be spent on online advertising in the US in 2011, a 20% increase over 2010 (Source: eMarketer)


Employee Spotlight:

Brady Matthews

Magic Logix Employee of the Quarter:
Brady Matthews
Senior Web Developer


Musings from MAGI:

Musing from MAGI

Upcoming Events:

  • Website Launch - read more
  • 15th Annual Government Procurement Conference read more  
  • 10th Anniversary Asian Business Expo  read more

Recent Events & Announcements:

  • INJAZ Lebanon National Competition for Young Entrepreneurs read more
  • Dallas Business Journal’s 40 Under 40 Awards read more
  • Website Launch -  read more
  • Website Launch - read more

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