541-3

Web Based Marketing Services (Small Business Set-Aside) Develop strategies for an agency to provide the maximum use of their Internet capabilities. Typical tasks may involve the consultation, development and implementation of the following web based tasks:

• Website design and maintenance services
• Search engine development
• E-mail marketing
• Interactive marketing
• Web based training
• Web casting
• Video conferencing via the web
• Section 508 compliance, including captioning services
• On-Line media management
• Related activities to web based marketing services
• Media will also be provided in a format that is compatible with the ordering agency's software requirements. Continual website updates and maintenance may also be required.

541-4F

Commercial Art and Graphic Design Services (Small Business Set-Aside) Commercial art, graphic design, and special effects that educate the consumer market about a product or service, may be required along with updating, rewriting, and/or editing materials. Types of services may include, but are not limited to:

• Developing conceptual design and layouts
• Providing copywriting and technical writing services
• Creating sketches, drawings, publication designs, and typographic layouts
• Furnishing custom or stock artwork (including electronic artwork